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Visual Strategy Masterclass
From Inspiration Board to Visual Strategy
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Course Curriculum
Module 00 // Introduction
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Welcome to the course! (11:14)
Module 01 // Brand Styling Brief
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Filling Our Your Brand Styling Brief (4:56)
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Pulling Relevant Information from the Brand Styling Brief (3:09)
Module 02 // Inspiration Board
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Starting to Build Your Initial Inspiration Board (8:07)
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Reevaluating and Refining Your Inspiration Board (5:39)
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Building Your Final Inspiration Board (3:47)
Module 03 // Brand Theme Breakdown
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Identifying Your Themes, Tone Words and Details (8:00)
Module 04 // Visual Strategy Canvas
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Defining our Visual Strategy (12:46)
Module 05 // Plan Your Shoot
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Creating a Detailed Shot List for our Brand Photoshoot (4:52)
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Planning Your Props and Building Your Style Toolkit (4:00)
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Planning Your Backdrops and Creating Custom Coloured Backdrops (4:10)
BONUS Module 06 // Intro to Styling
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Styling and Content Creation Basics (13:28)
Bonus Materials
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Cheatsheet: Content Ideas for Brand Photos
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